Rising cocoa prices have taken another toll. Following the example set by Milton Hershey in the last century, Mars has decided to shrink the Galaxy Bar from 150g to 125g. I can’t imagine those bars containing enough cocoa to warrant that decision.
As the Hershey experience has shown, you can fool consumers only so long. Expecially since Mars had just increased the price of the bar last year.
- Guest Blogging at Divine
- Jamaica to Boost Cocoa Production